0to1Automation

Generalist Misfit & Fractional Operations Officer

October 2023 - Present

Consultant, Operator and Owner of a Operations and Automation agency that helps identify and help agencies overcome operational bottlenecks using automation and technology.

Canadian Energy Services

Account Manager (Technical Sales)

December 2023 - Present

• Currently writing a technical paper on Dynamic Proppant Suspension that will challenge conventional way of quantifying and selecting friction reducer chemistry in the oil and gas industry.• Establishing partnerships across North America that will help measure the efficacy of chemistry quantification for the oil and gas industry and lead to expanding new markets outside of Canada.• Taking concepts from technical papers to develop new products and chemistry via product management methodology.• Within first three months built marketing roadmap, sales enablement materials and social media strategy leading to brand recognition and meetings.

Interface Fluidics

Product Marketer

April 2022 - December 2023

• Built a marketing roadmap with a focus on education, optimizing existing marketing assets, and lead acquisition that led to increasing social media impressions by 410% and follower growth by 131.3% in the first 3 months.• Led, planned, and executed webinars based on client pain points, customer research and interviews that led to finding gaps in customer understanding and translating that into content that led to an over 200% increase in webinar attendance and registration, making webinars the most attended in company history.• Created marketing roadmap, sales enablement, webinars, ad campaigns, newsletter, messaging and positioning, go-to-market strategy, content development and strategy, social media, demand generation, SEO and blogs.• Supported sales by creating new case studies, sales enablement materials, and presentations that would help customers get to "the aha moment" quicker by showcasing value, features, and benefits.• Wrote a monthly marketing report for the company, showcasing progress against OKRs and KPIs and bringing alignment on activities.• Utilized Google Analytics, Search Console, SEM Rush, Adobe Creative Suite, and Salesforce CRM, among other tools.

Account Manager

April 2022 - April 2023

● Led business development in international markets by presenting 40+ presentations to C-suite level executives, representing Interface at technical conferences across North America, and collaborating with internal teams to provide technical guidance.● Utilized Salesforce to analyze and collect data, inform strategy on marketing campaigns, identify clients, and optimize product development, resulting in increased customer satisfaction and a 110% increase in revenue for 2022.● Consulted on various projects, collaborating with cross-functional teams to identify pain points and build customized solutions, resulting in increased customer retention and referrals.● Achieved annual sales targets of $300,000 within 7 months of joining the company.

University of British Columbia Okanagan

Power Engineer

April 2018 - March 2022

● Solved complex equipment problems and fixed critical building systems across 20+ buildings and 5+ energy systems
● Audited and developed standard operating procedures and equipment processes to obtain regulatory compliance
● Coordinated critical building projects, analyzed trends during mechanical rounds, and identified deficiencies affecting the critical operation of campus mechanical systems
● Utilized analysis techniques to detect areas for improving campus wide building efficiency related to HVAC systems
● Refined business process automations with different building management systems including Siemens, Johnson Controls, and Kimco.
● Operated, maintained, and repaired boilers, pumps, air compressors, HVAC systems, fan coils, cooling towers, pumps, glycol chillers, heat exchangers and other general maintenance

HVAC Efficiency Technician

May 2017 - April 2018

● Solved complex equipment problems and fixed critical building systems across 20+ buildings and 5+ energy systems
● Audited and developed standard operating procedures and equipment processes to obtain regulatory compliance
● Coordinated critical building projects, analyzed trends during mechanical rounds, and identified deficiencies affecting the critical operation of campus mechanical systems
● Utilized analysis techniques to detect areas for improving campus wide building efficiency related to HVAC systems
● Refined business process automations with different building management systems including Siemens, Johnson Controls, and Kimco.
● Operated, maintained, and repaired boilers, pumps, air compressors, HVAC systems, fan coils, cooling towers, pumps, glycol chillers, heat exchangers and other general maintenance

ADventure Marketing

Facebook Ads Manager (Contract)

August 2020 - January 2021

● Created over 30+ client advertising campaigns by spending $500-2000 daily and achieving maximized ROAS of over 4
● Wrote ad copy for over 10+ brands such as Goodboy, Flekk, Goli, Teadrops, Street Text, Onnit for e-commerce holidays.
● Implemented visual creative campaigns using research and competitor analysis to improve click through rate of ads.
● Identified trends in advertising data, and strategically implemented optimization methods to maximize campaign ROI.

Sensient Technologies

Shift Engineer (Co-Op)

May 2016 - September 2016

● Optimized research and development technology processes to improve product quality
● Audited and developed standard operating procedures and equipment processes to obtain GMP certification
● Developed boiler procedures and maintenance schedules, including the implementation of each
● Trained and supervised new employees in plant procedures of pilot and production equipment

Canadian Heavy Oil Association

Product Manager, Volunteer

• Example of CHOA Journal

September 2022 - February 2024

● Led digital CHOA Journal transformation, worked closely with the Editorial Committee to ensure smooth transition.
● Created Canva templates for Journal, and organized articles into templates for publishing.
● Increased overall viewership of the journal by 30% with social media strategies.
● Generated reports to track viewership metrics.

SPE Young Professionals

Growth & Development Team

September 2022 - April 2023

● Planned events around diversity and inclusion such as Supporting Women in Management which had over 55+ attendees● Seeked, evaluated, and executed on new opportunities for the SPE Young Professionals Calgary

University of British Columbia Okanagan

Joint Occupational Health and Safety Committee

June 2020 - February 2022

● Co-chaired committee for worker representatives● Identified health and safety problems and recommended solutions within the locations and departments under their scope● Reviewed inspections and investigations reported to the committee, by the local safety teams

BCGEU Local 707 Committee

Young Worker

December 2019 - Febuary 2022

● Wrote letters to UBCO management and BCGEU about wage disparities affecting tradesmen, rallied union and workers which helped result in largest wage increase in the last decade.● Liaised with other young workers in Local 707 and brought their concerns to the committee● Identified and promoted education for young workers● Assisted the local executive in identifying and mentoring young workers who could be recruited as stewards, OSH committee members, or participants in campaigns

Kelowna Electoral District Association

Campaign Team and Board of Directors

April 2018 - November 2020

● Managed financial databases and implemented strategies to best target donors● Implemented fundraising initiatives to help boost donations● Wrote ongoing material for donations letters, fundraisers and
community events● Drafted progress updates to campaign team on new donors and voter ID● Cleaned and combined data to create databases aligned with strategic development● Canvassed over 150+ homes within geographical district utilizing data allocation techniques

Global Analyzer Systems

January 2023 - April 2023

Consulted for Global Analyzer Systems as a Product Manager to update an outdated Human Machine Interface (HMI) serving over 100+ Continuous Emissions Monitoring Systems (CEMS) throughout Alberta and British Columbia.Learned the essentials of managing a product lifecycle, including user and market research, problem identification, hypothesis creation, and ideation. I explored prototyping techniques to test various aspects of a product idea and collaborated with a development team on a multidisciplinary capstone project.This hands-on experience allowed me to apply my product management skills to design and develop a product or service addressing real-world user needs.

Okanagan Potato Company

February 2022 - October 2022

• My Experience Trying To Scale A Potato Company

Is it feasible for a young person to become a young farmer? Here is my story trying to scale a 2 acre potato farm in Kelowna, B.C. and learning about food security.

Does a higher rate of vaccination against COVID-19 correlate to a more positive outlook toward COVID-19 vaccines?

February 2021- April 2021

• COVID-19 Data Analysis Report

The goal of this analysis was to explore the relationship between public sentiment regarding COVID-19 vaccines and vaccination rates. Public sentiment toward COVID-19 vaccines could be determined at least in part from Twitter postings. Data for total daily vaccinations by country was available in a Github repository by Our World in Data. This analysis was chosen as a general interest due to the effect of the COVID-19 pandemic on our global world. Given the historic speed with which COVID-19 vaccines were developed, vaccine hesitancy has been discussed by scholars and in the media as a potential obstacle to eliminating or controlling the spread of the COVID-19 virus. Other factors, such as mistrust of government or authority, have also been mentioned as contributing to vaccine hesitancy [1]. The hypothesis was that as vaccines become more available and as more people are inoculated, public sentiment toward COVID-19 vaccines will become more positive.

KLC Greens

January 2020 - July 2020

• My Experience Trying To Start A Freight Farm Business During Covid-19

I had just finished my degree in Technology Management from NAIT and the early phase of COVID-19 hit which caused community lockdowns across Canada. During the lockdown, I stumbled upon an article from the MIT Technology Review about a unique way to grow roughly 1.5 acres of food in a retrofitted sea-can using LEDs, hydroponics, and specialized HVAC. My curiosity got the best of me and I asked myself if there was a feasible business case for this type of innovation in my home town. This to me seemed like a well-timed idea due to the broken food supply chain across North America due to COVID-19. With further research, I even found that Elon Musk’s younger brother Kimbal used multiple Freight Farm’s to grow his produce for his restaurants. This led me to read more to see if this magic box would be feasible from an economics and business perspective.

Indigenous Storytelling Project

September 2019 - April 2020

The Indigenous Storytelling Project’s purpose was to help bridge the cultural understanding gap between non-Indigenous and Indigenous Peoples across Canada and to provide a platform to store traditional knowledge and share stories while involving interactive learning. The main vision is that Canada will spend the next 150 years creating information instead of extracting information from First Nations communities. Research indicated that there is a knowledge gap affecting Canada where generational knowledge is being forgotten, this project would aim to help solve this problem by helping the communities within Treaty 6 in Alberta retain and create information.

0to1Automation

October 2023 - Present

• www.0to1Automation.com

We identify and help agencies overcome operational bottlenecks using automation and technology.